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jason james communication design portfolio
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Fogo de Chão

Fogo de Chão was one of my main clients for over two years. In that time I was instrumental in reworking the brand. You can see how the brand was brought to life through the development of the new Fogo website. This involved heavy research, graphic design, UX design, photography direction and art direction.

Photography by Jody Horton. Video by Peter Simonite and Annie Gunn.

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We also developed a series of TV spots for Fogo. Half of the footage was shot at a ranch in Southern Brazil while the other footage was shot on location in Arizona.